\u00a0<\/span><\/p>\nLet\u2019s\u00a0<\/span>imagine you<\/span>\u2019re<\/span>\u00a0develop<\/span>ing<\/span>\u00a0a new video<\/strong><\/span>-on-demand platform<\/strong>\u00a0or\u00a0<\/span>media centre<\/span>. You\u2019re heading towards the end of your development lifecycle and\u00a0<\/span>\u201conly\u201d need to test your\u00a0<\/strong><\/span>brand-new<\/strong>\u00a0product<\/strong>.\u00a0<\/span>So,<\/span>\u00a0you hand it over to your employees, ask them to use it and report bugs they find. You get\u00a0<\/span>quite a bit of feedback which helps you\u00a0<\/span>to fix<\/span>\u00a0<\/span>the bugs and then<\/span>\u00a0you release your product. Not without a bit of\u00a0<\/span>pride, if we\u2019re honest.\u00a0<\/span>\u00a0<\/span><\/p>\nYou\u2019re watching the visitor <\/strong><\/span>and\u00a0conversion<\/strong>\u00a0numbers<\/strong>.\u00a0<\/span>\u00a0<\/span>A<\/span>nd\u00a0<\/span>while\u00a0<\/span>the visitor numbers\u00a0<\/span>look quite promising during the first days you\u00a0<\/span>notice<\/span>\u00a0<\/span>that people are not converting.\u00a0<\/span>You\u2019re looking into Google Analytics and finally can find out where people leave your\u00a0<\/strong><\/span>site<\/strong>,<\/span>\u00a0but you still have no idea why<\/strong>.\u00a0<\/span>Also,<\/span>\u00a0your developers can\u2019t reproduce the problem<\/span>\u00a0although it is obvious that there must be a bug you have missed during your testing phase<\/span>.\u00a0<\/span>T<\/span>he longer the problem persi<\/span>sts, the fewer visitor<\/span>s<\/span>\u00a0come to your platform.\u00a0<\/span>\u00a0<\/span>\u00a0<\/span><\/p>\nSounds like a stressful scenario, doesn\u2019t it? The good news is<\/span>,\u00a0<\/span>i<\/span>t doesn\u2019t have to be like that because there are better testing methods<\/strong> than testing with your own employees.\u00a0<\/span>\u00a0<\/span><\/p>\nBut first things first. Let us have a quick look at most common bugs in the broadcasting<\/strong><\/span>\u00a0and digital media\u00a0industry<\/strong>.<\/span>\u00a0<\/span><\/p>\nMost\u00a0<\/span>C<\/span>ommon\u00a0<\/span>B<\/span>ugs in the\u00a0<\/span>D<\/span>igital\u00a0<\/span>M<\/span>edia and\u00a0<\/span>B<\/span>roadcasting\u00a0<\/span>I<\/span>ndustry<\/span>\u00a0<\/span><\/h2>\nM<\/span>ost issues\u00a0<\/span>occur due to the immense device variety<\/strong>\u00a0<\/span>we see today.\u00a0<\/span>Digital products in general<\/span>\u00a0–<\/span>\u00a0and streaming or media<\/span>–<\/span>offer<\/span>s i<\/span>n particular<\/span>\u00a0–<\/span>\u00a0have to\u00a0work seamlessly on laptops, tablets<\/span>\u00a0and<\/span>\u00a0mobile devices<\/span>.<\/span>\u00a0<\/span>A<\/span>ll of those come with different screen sizes, browsers, operating systems, software versions<\/strong> and more.\u00a0<\/span>\u00a0<\/span><\/p>\nSo<\/span>\u00a0<\/span>it isn\u2019t surprising that\u00a0<\/span>browser compatibility<\/span><\/b>\u00a0and\u00a0<\/span>handling\u00a0<\/span>different screen resolutions<\/span><\/b>\u00a0cause most problems when interacting with a digital platform.\u00a0<\/span>\u00a0<\/span><\/p>\nButtons<\/strong> are another major problem area<\/span>. Especially buttons that aren\u2019t clicked that often<\/span>\u00a0and are therefore likely to be\u00a0<\/span>overlooked<\/span>\u00a0<\/span>during tests.\u00a0<\/span>But\u00a0<\/span>it\u2019s these very buttons that regularly cause app crashes and make people leav<\/span>e.\u00a0<\/span>\u00a0<\/span><\/p>\nTo\u00a0<\/span>protect your product from such bugs and problems testing is inevitable<\/strong>.\u00a0<\/span>But in-house testing isn\u2019t the best solution in most cases. Why? Well, let<\/span>\u2019<\/span>s find out. <\/span>\u00a0<\/span><\/p>\nWhy in-house testing isn\u2019t enough<\/span>\u00a0<\/span><\/h2>\nDepending on the size of your company how many people<\/strong> will you have for testing your new platform? 5<\/span>?<\/span>\u00a010<\/span>?<\/span>\u00a0<\/span>1<\/span>,<\/span>000?\u00a0<\/span>\u00a0<\/span><\/p>\nHow many of them are\u00a0<\/span>matching\u00a0<\/strong>your desired target<\/strong> group<\/span>\u00a0in terms of\u00a0<\/span>age, gender, income, interest<\/span>s and so on<\/span>? Even if you said 1<\/span>,<\/span>000 before \u2013 how many<\/span>\u00a0of them<\/span>\u00a0are left now?\u00a0<\/span>\u00a0<\/span><\/p>\nHow many browsers<\/strong> do those few people use? How many software versions? On how many different screen sizes can you test?\u00a0<\/span>\u00a0<\/span><\/p>\nTo go<\/span>\u00a0even further<\/span>,<\/span>\u00a0<\/span>h<\/span>ow much time will those employees have to test your platform? Can you give them advi<\/span>c<\/span>e<\/span>\u00a0<\/span>in<\/span>\u00a0detailed test cases<\/span>?\u00a0<\/span>How much experience do your in-house testers have?\u00a0<\/span>Have they tested before so they might know the tricks to even find unexpected bugs \u2013\u00a0<\/span>as<\/span>\u00a0<\/span>app crashes caused by a hidden button<\/span>?<\/span>\u00a0<\/span><\/p>\nI guess most of the time the answer might be\u00a0<\/span>\u201c<\/span>no<\/span>\u201d<\/span>\u00a0and you are likely to find yourself in the scenario\u00a0<\/span>above<\/span>.\u00a0<\/span>\u00a0<\/span><\/p>\nThat\u2019s why it makes sense to outsource your testing to professionals<\/strong><\/span>\u00a0that help you create a digital product which is\u00a0<\/span>tailored to your users\u2019 needs and bug-free on every device.\u00a0<\/span>\u00a0<\/span><\/p>\nLet me show you how this could work with a real example from one of our customers.\u00a0<\/span>\u00a0<\/span><\/p>\nExample:\u00a0<\/span>How\u00a0<\/span>to\u00a0<\/span>S<\/span>ecure<\/span>\u00a0a bug-free\u00a0<\/span>M<\/span>edia\u00a0<\/span>C<\/span>entre<\/span>\u00a0<\/span><\/h2>\nThe goal from nexx.tv was to c<\/span>reate a\u00a0<\/span>multi-screen video-on-<\/strong>demand platform<\/strong> that\u00a0<\/span>enables publishing houses, media companies and TV stations to create<\/span>\u00a0their own<\/span>\u00a0media centres \u2013 hassle-free and on all kinds of devices and platforms<\/strong>.<\/span>\u00a0<\/span><\/p>\nThe\u00a0<\/span><\/b>C<\/span><\/b>hallenge<\/span><\/b>